Nike 365 Promo
Stereo, 2023
Art Direction & Design

A 365 sales campaign identity for, stylised by the seasons, refreshing the previous year’s promotional visual centre.

The development took the existing 3D objects, and stylised them into a place synonymous with nostalgic air-brushed style treatment. Creating both key visuals and repeated expressions gives the overall identity a sense of place that feels other-worldy and in the land of Nike.

Defined by the periods in which Nike promote their sale products, 7 different colour palettes help signpost the promotion throughout the year.

Rolled through email marketing, the Nike and SNKRS app, social media, and in-store, the campaign has been engaged with by thousands through the EMEA market.
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